SMCKC July Lunch: Social Media with the Royals

  • Brio 502 Nichols Road Kansas City, MO, 64112 United States

Are you #RaisedRoyal? Come hear Daniela Duron of the Kansas City Royals talk about our hometown baseball team's strategy on social, including what a typical day entails during the season. She'll cover the various social media platforms they manage, their strategy for each and how they measure social analytics. She will show various examples of the types of content we focus on, including player access, club interaction, live video and photography, to give fans exclusive access to the team while representing the Royals brand.