Bots, Blackface and Brands Behaving Badly

Bots, Blackface and Brands Behaving Badly

The crowds may have gone home, but the dust is still settling from Facebook’s F8 Developer Conference.  The conversation is still all about bots. The Washington Post is ready for them to start chipping away at the $50 billion app store economy. After all, no one will download a stand-alone app when you can just text a bot through Messenger, right?

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Let’s talk about Facebook: The good, the bad and the bots

Let’s talk about Facebook: The good, the bad and the bots

This week, Facebook announced updates to its live streaming service. Live video isn’t new for Facebook—celebrities have been streaming since last summer and it started rolling out for regular profiles not long after. Wednesday’s announcement brings a new level of interactivity to the stream, allowing viewers to react real time.

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Little Big Video

Little Big Video

Last week, we hosted Sarah Redohl, chief creative strategist at Storylab, at our April Pro Luncheon. Sarah shared her knowledge for creating awesome videos from a mobile phone and why more content needs to move to video format. 74 percent of all internet traffic in 2017 is projected to come from video. Video has the highest conversion rate of any content type!

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Follow up: 10 ways to organize your digital life in 2016, from passwords to a zero inbox

Follow up: 10 ways to organize your digital life in 2016, from passwords to a zero inbox

"Digital health is a lot like physical health: You have to work at it. Not sure where to start?"Earlier this month, I received the opportunity to talk with Sarah Gish, reporter for the Kansas City Star, to talk about some tips to help organize one's digital life in 2016.

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Keeping it Legal: Social Media for Law Firms (and The Rest of Us)

Keeping it Legal: Social Media for Law Firms (and The Rest of Us)

I started marketing law firms in 2010 when my husband, Nick, graduated from the University of Missouri – Kansas City Schoolof Law and transitioned overnight from professional student to greenhorn attorney. Together we reviewed the rules that regulate how you can promote law firms and I began to understand why lawyers handle marketing the way they do.

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SMCKC Ignition I Recap

SMCKC Ignition I Recap

On November 14, members of the Social Media Club of Kansas City volunteered their time to help KC area nonprofits in Ignition, an SMCKC event designed to bring KC area social media professionals together to lend their resources and expertise to organizations in KC that needed help in developing social media campaigns to support their organizations.

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